Short-form video, decoded
See what short-form video is really saying.
Millions of TikToks and Reels mention your product, your city, your category — and it's all locked inside video. Sift turns that firehose into a clean, queryable feed of what people are actually posting about. Structured, deduplicated, ready to analyse.
Tell us what you'd track — we'll be in touch as we onboard early partners.
What teams use it for
01Brand & product monitoring. Every clip that shows or names your product — with the on-screen claims, not just a hashtag count.
02Trend detection. Catch the dish, destination or product surging on video days before it hits the mainstream.
03Market & consumer research. What are people actually saying about a category? Structured, at scale, without watching a thousand videos.
04Competitive intelligence. Track how rivals show up in creator content — venues, products, sentiment, momentum.
◇Deduplicated signal
Not a raw stream of clips — a clean, collapsed view of what's really being said, so trends are obvious, not buried.
⬡Any topic you define
Places, products, brands, dishes. Tell us the category; we surface the structured mentions.
⚡Delivered your way
Live dashboard, weekly report, or straight into your stack via API. However your team works.